La Exitosa 98.7FM is New York’s premier bilingual Adult Contemporary station, dedicated to the influential, thriving LatinX community. Broadcasting throughout the tri-state area, we engage a dynamic bicultural audience. With over a third of NYC’s 2.5 million Hispanics tuning in, we drive a $109 billion local spending powerhouse and $1.5 trillion national market.
Our unique format — a blend of English and Spanish hits from the ’80s, ’90s, and 2000s — connects with listeners who live seamlessly between two cultures and are often underserved by traditional media. With bilingual announcers, Spanish-language imaging, and authentic personalities like Gino Latino, Gloria B, and Jorge Mier, La Exitosa98.7 creates a trusted environment where brands can speak directly to loyal, influential, and highly responsive consumers.
For advertisers, La Exitosa98.7 offers exclusivity - minimal duplication with competing Hispanic stations, and a direct line into the cultural heartbeat of New York’s Latino population. Whether on-air, online, or in the community, we provide brands with a premium platform to connect, convert, and grow.
La Exitosa 98.7FM — Your Customers. Our Listeners.
For advertising information, please email [email protected] or download our Capabilities Presentation HERE